Led by the US, beverage alcohol ecommerce value expected to grow +66% across key markets 2020-2025
Younger legal-drinking-age consumers drive shift from ‘traditional’ ecommerce channels to more ‘modern,’ app-led online platforms
Analysis
Analysis
Should brand owners buy their way into ecommerce?
IWSR analyses the evolving ecommerce landscape as brand owners increasingly invest in the channel
Analysis
Is beverage alcohol an attractive investment for private equity?
Private equity involvement in beverage alcohol has been limited. Will this change going forward?
Analysis
Vodka’s premiumisation challenges and convergence with hard seltzers
Premium-plus vodka brand owners in the US need to bring fresh innovations to the market in order to reconnect with consumers
Analysis
Tequila volume overtakes bourbon and rum in the US – why?
Agave-based spirits are now the third largest spirits category in the US
Analysis
IWSR predicts material opportunities for increased premiumisation of beverage alcohol consumption in key markets & categories post-Covid-19
Significant premiumisation opportunities exist, but need to be adapted to market nuance
Analysis
Australia and China underpin ongoing resilience for Asia Pacific beverage alcohol market
Beverage alcohol volume to grow over +2% in Asia Pacific in 2021
Analysis
The ‘inverse-V’ shape of Covid-19
In some markets, Covid-19 prompted an unexpected shift in select spirits & wine categories, either reversing long-term declines or boosting growth paths.
Analysis
How is the hard lemonade trend evolving?
The lemonade flavour has become increasingly popular in beverage alcohol, with hard seltzers, RTDs and other beverage categories tapping into the trend. IWSR investigates what’s driving it and where it might head next
Analysis
How might a Pernod Ricard & Brown-Forman merger shift the industry landscape?
IWSR looks at how the beverage alcohol industry landscape could change if Pernod Ricard and Brown-Forman were to merge
Analysis
The US and China offer resilience and opportunity for drinks groups
Strong performances in China and the US have shielded multinational drinks companies from the fallout of Covid-19 in recent months. IWSR examines the reasons why.
Analysis
How will the on-premise business model change post-Covid-19?
As restrictions imposed during the pandemic ease across the UK, IWSR asks how the on-premise business model will change
Analysis
New technology drives ecommerce innovation in the US
White label storefronts are helping brand owners and retailers more efficiently navigate the regulatory landscape in the US
Analysis
Will the US overtake China in online alcohol sales? Uber seems to think so
IWSR analyses the growth trajectory of online alcohol sales in the US and China - the two most valuable alcohol ecommerce markets in the world
Analysis
How will the US beverage alcohol market evolve to meet consumer needs in 2021?
IWSR analyses the key trends driving the US beverage alcohol industry in 2021
Category
Market
- Beer
- Brandy
- Cider
- Gin
- Irish Whiskey
- Low-/No-Alcohol
- Mixed Drinks
- RTDs
- Rum
- Scotch
- Spirits
- Tequila
- US Whiskey
- Vodka
- Whisky
- Wine
