Trend: Floral Flavourings
Floral flavours are cropping up in everything from new RTDs to craft beers, and are increasingly included in the botanical mixes of emerging gins as headline ingredients.
Floral flavours are cropping up in everything from new RTDs to craft beers, and are increasingly included in the botanical mixes of emerging gins as headline ingredients.
The global ready-to-drink coffee and tea categories are expanding, and within that, brands are launching alcoholic takes on cold brew, lattes, green tea and more
In a reactionary political climate, alcohol producers are having to acquaint themselves with a global trading environment where tariffs are the norm and can be implemented indiscriminately and at short notice.
IWSR forecasts show that spirits are on trend to take over beer in percentage share of pure alcohol servings
IWSR interviews OIV's current director general, Pau Roca, to get his insights into the current challenges facing the wine industry
IWSR figures show that alcohol consumption in Europe has yet to recover more than ten years on from the 2008 financial crisis, with wine and spirits being hit the hardest.
How drinks manufacturers are enhancing the travel experience by experimenting with product innovation for air travel
Once predominantly focused on the younger market and value offerings, the ‘ready-to-drink’ (or ‘RTD’) category has undergone a resurgence, with lifestyle-led launches, diverse new product development, and carefully styled packaging. And it’s booming as a result.
With US whiskey now burdened by punitive tariffs in key markets, the time is right for a pioneering Canadian whisky brand to push into new markets.
It is well understood that the global drinks market is undergoing premiumisation; however, it is the premiumisation of wine specifically that is grabbing attention
IWSR forecasts show global consumption of Scotch whisky reaching 103.1m 9-litre cases in 2023, up from 95.3m in 2018 - what is driving this sudden spike in popularity?
Gin led the way in consumers' appreciation of botanicals. Now, driven by the trend toward health and wellbeing, botanicals are appearing in categories further afield, including wine, beer and spirits.
Boosting on-trade visibility of alcohol-free beer proves a winning strategy
Craft beer volumes continue to grow at the total category level (+2.1% FY18), though increases have slowed in recent years (+8.5% FY17, +6.8% FY16, +9.1% FY15) according to the latest figures from IWSR.
As the general public becomes increasingly aware of single-use plastics and their environmental impact, drinks producers are eager to be seen to be doing their part.