Key trends for beer in 2023
IWSR analyses the key drivers for the global beer market
Analysis
No- and low-alcohol category value surpasses $11bn in 2022
New IWSR data shows no/low-alcohol consumption will increase by a third by 2026, spearheaded by the growth of no-alcohol products
Analysis
AB InBev partners on a celebrity-backed ultra-premium vodka in India – why?
IWSR analyses the premium-and-above vodka market in India
Analysis
The 8 drivers of change for beverage alcohol in 2023 and beyond
IWSR data shows shifts in the key trends shaping the global industry
Analysis
Consumers choose to drink less to save more
Consumers opt for moderation and selective consumption as key economising strategies amidst rising inflation
Analysis
Premiumisation continues across beverage alcohol, but shows signs of slowing down in Q4 2022 onwards
IWSR data shows early signs of down-trading in select categories
Analysis
Beverage alcohol ecommerce value to grow by a third over the next five years, despite weaker macroeconomic outlook
IWSR data shows consumer drivers for purchasing online are starting to shift in favour of value-seeking, as costs of living increase
Analysis
Growing trend for upcycled ingredients in beverage alcohol
In addition to reducing the impact of packaging and production processes, brands are increasingly examining the impact of their raw ingredients, too
Analysis
Consumers turn to “selective uptrading” amidst rising inflation
Early findings from IWSR’s Consumer Price Sensitivity Barometer
Analysis
Led by spirit-based RTDs, value growth of ready-to-drink category outpaces volume growth
RTD category value will increase by an additional US$11.6bn over the next five years
Analysis
Premiumisation surged during Covid; will it continue?
IWSR analyses the drivers for premiumisation in recent years and how the current economic climate may impact the trend
Analysis
Growth drivers for the global beer industry in 2022 and beyond
IWSR analyses the drivers and outlook of the global beer category
Analysis
Sources of innovation in dynamic no-alcohol markets
Germany dominates no-alcohol volumes, but the greatest innovation in the no-alcohol space is to be found in smaller dynamic markets
Analysis
A focus on value over volume will drive growth across beverage alcohol
IWSR data shows that pricing strategies by category, demographic and market will be more critical than ever for 1–5-year business growth plans.
Analysis
Can soju ride the Korean cultural wave to find success in global markets?
IWSR expects soju volumes to grow in a number of APAC markets over the next five years, as brand owners tap into K-pop and focus on flavour innovation
Category
Market
- Beer
- Brandy
- Cider
- Gin
- Irish Whiskey
- Low-/No-Alcohol
- Mixed Drinks
- RTDs
- Rum
- Scotch
- Spirits
- Tequila
- US Whiskey
- Vodka
- Whisky
- Wine
