How will the US beverage alcohol market evolve to meet consumer needs in 2021?
IWSR analyses the key trends driving the US beverage alcohol industry in 2021
Analysis
Analysis
5 key trends that will shape the global beverage alcohol market in 2021
IWSR evaluates the trends and market forces driving the global beverage alcohol industry
Analysis
A “sporadic” year for global travel retail prompts brand owners to rethink the retail experience
Pernod Ricard’s CEO of Global Travel Retail is optimistic about the future of the travel retail market despite this year’s negative trends
Analysis
Are people really drinking more during the pandemic?
IWSR looks to answer this question with the publication of an in-depth assessment of beverage alcohol consumption and consumer behaviour in 2020
Analysis
How to tap into Asia-Pacific’s beverage alcohol opportunities: Ask Me Anything
IWSR answers your questions as part of our Ask Me Anything – Asia Pacific session
Analysis
Beverage alcohol ecommerce value grows by 42% in 2020, to reach US$24 billion
US forecast to overtake China to become world’s largest beverage alcohol ecommerce market by end of 2021
Analysis
Is the zero-waste movement a viable option for the on-premise?
IWSR speaks with Rich Wood, head bartender at zero-waste cocktail bar Scout, about bringing the zero-waste philosophy into practice
Analysis
Hard seltzers drive a resilient US beverage alcohol market in 2020
The country's dominant retail channel and the growth of the Ready-to-Drink (RTD) category, led by hard seltzers, has helped the US beverage alcohol market through the pandemic
Analysis
Beverage alcohol in 2020 performs better than expected
New IWSR forecasts show greater resilience than initially projected, with positive news on impending vaccine potentially pushing beverage alcohol recovery even further
Analysis
How has consumer behaviour in the US changed during the pandemic?
Consumer alcohol consumption in the US during Covid-19 is a reflection of demographics, risk tolerance and appetite for variety
Analysis
How do local, niche categories find global success?
Heritage and provenance play a vital role in the development of beverage categories, but they offer no guarantee of achieving global success without the support and investment of multinational drinks companies.
Analysis
US channel splits will likely be permanently impacted by Covid-19
IWSR examines a trend towards off-premise gains over last 20+ years, now accelerated by on-premise losses
Analysis
The evolving role of the ecommerce market and digital experience [infographic]
IWSR assesses the evolution of the beverage alcohol ecommerce and digital space amidst Covid-19
Analysis
Hard seltzers: A beverage alcohol category or lifestyle movement?
IWSR assesses whether the hard seltzer category has morphed into a lifestyle movement, and if so, what implications does this have for brand owners competing in this space?
Analysis
Is Diageo’s acquisition of Aviation Gin a sign that M&A activity within the drinks industry is back on track?
With the onset of Covid-19, mergers and acquisitions (M&A) inevitably took a back seat as companies focused on operational activities.
Category
Market
- Beer
- Brandy
- Cider
- Gin
- Irish Whiskey
- Low-/No-Alcohol
- Mixed Drinks
- RTDs
- Rum
- Scotch
- Spirits
- Tequila
- US Whiskey
- Vodka
- Whisky
- Wine
