Research finds untapped occasions for no/low alcohol category
There is an opportunity for no/low alcohol brands to compete in new spaces unavailable to traditional strength alcohol
Analysis
Analysis
Craft gains ground in Australian drinks market
As Australia’s craft beverage scene continues to bloom, IWSR speaks to key players about consumer purchasing behaviour, big brand competition, and post-Covid prospects
Analysis
New ready-to-drink products promote “pure ingredients” as category evolves
As the RTD market (which includes FABs, hard seltzers, premix cocktails and long drinks) continues to grow, brand owners are changing the way they position their brands
Analysis
Opportunities for beer in 2021 & beyond
IWSR analyses the outlook for the global beer category
Analysis
How Asian drinks brands are targeting new markets
As wine, beer and spirits producers from Asia look to diversify and expand their businesses, IWSR examines what it takes for them to succeed at an international level
Analysis
How will the US beverage alcohol market evolve to meet consumer needs in 2021?
IWSR analyses the key trends driving the US beverage alcohol industry in 2021
Analysis
5 key trends that will shape the global beverage alcohol market in 2021
IWSR evaluates the trends and market forces driving the global beverage alcohol industry
Analysis
Are people really drinking more during the pandemic?
IWSR looks to answer this question with the publication of an in-depth assessment of beverage alcohol consumption and consumer behaviour in 2020
Analysis
How to tap into Asia-Pacific’s beverage alcohol opportunities: Ask Me Anything
IWSR answers your questions as part of our Ask Me Anything – Asia Pacific session
Analysis
Will Covid-19 disrupt premiumisation trends in the Global Travel Retail channel?
IWSR investigates the changes shaping the channel, the challenges drinks brands face on the road to recovery and how they may need to pivot post-Covid-19
Analysis
Hard seltzers drive a resilient US beverage alcohol market in 2020
The country's dominant retail channel and the growth of the Ready-to-Drink (RTD) category, led by hard seltzers, has helped the US beverage alcohol market through the pandemic
Analysis
Beverage alcohol in 2020 performs better than expected
New IWSR forecasts show greater resilience than initially projected, with positive news on impending vaccine potentially pushing beverage alcohol recovery even further
Analysis
Brand owners pivot innovation strategies during the pandemic
Innovation is sustaining brands during Covid-19, but producers are having to radically rethink where and how these products are sold
Analysis
What’s driving tequila’s popularity in the US?
Consumer interest in tequila is boosting the spirits' popularity through the pandemic. IWSR analysts look at what's behind tequila's success, innovation driving the category, and considerations for tequila's future
Analysis
Covid-19 will create far-reaching impact on global beverage alcohol consumption
IWSR assesses the impact of Covid-19 on six key macro trends driving and shaping the global beverage alcohol industry
Category
Market
- Beer
- Brandy
- Cider
- Gin
- Irish Whiskey
- Low-/No-Alcohol
- Mixed Drinks
- RTDs
- Rum
- Scotch
- Spirits
- Tequila
- US Whiskey
- Vodka
- Whisky
- Wine
