How will activation strategies for no/low-alcohol spirits evolve?
IWSR analyses how channel distribution and marketing plans for no/low spirits may change as the on-premise returns in key markets
Analysis
Analysis
Will social media increasingly impact alcohol choice?
As alcohol consumers increasingly move online, will they look to social media and other online sources for their alcohol choices and recommendations? Recent findings show that the trends are nuanced
Analysis
RTD volume share expected to double in next five years in top markets
Ready-to-Drink products will command 8% of Total Beverage Alcohol by 2025
Analysis
Will wine take off in India?
IWSR analyses the outlook and drivers of the wine category in India
Analysis
Alcohol ecommerce maturity in Asia Pacific
IWSR analyses the differences in alcohol ecommerce maturity and consumer behaviour across the APAC region
Analysis
Fewer new wine drinkers enter the wine market in the US and China
There is a recruitment shortfall amongst wine drinkers in the US and China. How can wine businesses engage LDA Gen Z wine drinkers?
Analysis
Growth opportunities for the global beer industry
The global beer industry needs to sharpen its focus on no/low products, at-home consumption and product diversification to drive post-pandemic recovery
Analysis
IWSR predicts material opportunities for increased premiumisation of beverage alcohol consumption in key markets & categories post-Covid-19
Significant premiumisation opportunities exist, but need to be adapted to market nuance
Analysis
Australia and China underpin ongoing resilience for Asia Pacific beverage alcohol market
Beverage alcohol volume to grow over +2% in Asia Pacific in 2021
Analysis
The ‘inverse-V’ shape of Covid-19
In some markets, Covid-19 prompted an unexpected shift in select spirits & wine categories, either reversing long-term declines or boosting growth paths.
Analysis
Should alcohol be treated like tobacco by lobbyists and lawmakers?
IWSR looks at how the two sectors vary, and why more draconian policies for alcohol could be counterintuitive
Analysis
How might a Pernod Ricard & Brown-Forman merger shift the industry landscape?
IWSR looks at how the beverage alcohol industry landscape could change if Pernod Ricard and Brown-Forman were to merge
Analysis
The US and China offer resilience and opportunity for drinks groups
Strong performances in China and the US have shielded multinational drinks companies from the fallout of Covid-19 in recent months. IWSR examines the reasons why.
Analysis
Do consumers prefer no-alcohol over low-alcohol products?
IWSR assesses the performance of the no- and low-alcohol segments, and the different consumer drivers at play.
Analysis
Covid-19 prompts short- and long-term shifts in global travel retail
Alcohol brands in travel retail are facing a number of fundamental short- and long-term shifts as a result of the impact of Covid-19 on the channel
Category
Market
- Beer
- Brandy
- Cider
- Gin
- Irish Whiskey
- Low-/No-Alcohol
- Mixed Drinks
- RTDs
- Rum
- Scotch
- Spirits
- Tequila
- US Whiskey
- Vodka
- Whisky
- Wine
