Navigate change

Track and adapt to market changes:

Measure

Measure market influences and macro trend shifts over time.

Identify

Identify and understand consumer behaviour shifts.

Adopt

Adopt strategies based on whether shifts are likely to be cyclical or structural.

 

Two glasses of water with ice on table

Respond to unexpected developments:

Quantify

Quantify the impact of regulatory, political and macro-economic shifts.

Compare

Compare historical consumer and market responses to these shifts, with likely future responses.

Plan

Plan for projected impacts and maximising opportunities.

 

Vineyards hills and trees with blue sky

Shape ongoing portfolio management:

Benchmark

Benchmark your portfolio against category performance across markets and channels.

Map

Map the evolution of consumer preferences and sentiment.

Identify

Identify white space opportunities and competitive threats.

 

Close up of beer or lager kegs

Relevant Team

Richard Halstead
Richard Halstead

Chief Operating Officer Consumer Insights and Custom Analytics

Marten Lodewijks
Marten Lodewijks

President IWSR US

Luke Tegner
Luke Tegner

Consulting Director

"It’s critical to have IWSR’s data when markets are changing."

|  CEO, Leading spirits producer

Our solutions will help you:

Colourful gin tonic cocktails in wine glasses on bar

Identify growth opportunities

Woman and man looking at wine label in shop

Leverage consumer sentiment

Global data

Drive innovation

Moonshine schnapps flowing from boiler

Sign up to our newsletter

Navigate the market with confidence

Learn more about our product suite
Abstract image of global data

Global Database

Woman choosing wine in shop

Bevtrac

World light map

US Navigator

Beer cans Fresh from the fridge. Lots of aluminium cans in the ice in the open fridge. Drops of water on a cold can of drink

Strategic studies and reports

Man in brewery inspecting bag with grains

Consulting