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Analysis

Should alcohol be treated like tobacco by lobbyists and lawmakers?

IWSR looks at how the two sectors vary, and why more draconian policies for alcohol could be counterintuitive

Analysis

Increasing demand for nostalgic flavours in drinks

Nostalgic flavours such as peanut butter, lemonade and chocolate have become increasingly popular during the pandemic. IWSR looks at how the trend is manifesting in different beverage categories.

Analysis

Do consumers prefer no-alcohol over low-alcohol products?

IWSR assesses the performance of the no- and low-alcohol segments, and the different consumer drivers at play.

Analysis

Covid-19 prompts short- and long-term shifts in global travel retail

Alcohol brands in travel retail are facing a number of fundamental short- and long-term shifts as a result of the impact of Covid-19 on the channel

Analysis

How will the on-premise business model change post-Covid-19?

As restrictions imposed during the pandemic ease across the UK, IWSR asks how the on-premise business model will change

Analysis

Health and sustainability cues boost the organic wine movement

A heightened emphasis on ingredients, authenticity, self-care and the environment are increasingly shaping consumer purchasing behaviours

Analysis

An evolving market landscape encourages whisky producers to innovate

Changing market forces have prompted some whisky producers to question the way in which whiskies are made, packaged and marketed

Analysis

The at-home occasion reignites wine’s appeal

Driven by Covid-19 lockdowns and closure of the on-premise, the rise of the at-home occasion has helped consumers reconnect with wine

Analysis

Research finds untapped occasions for no/low alcohol category

There is an opportunity for no/low alcohol brands to compete in new spaces unavailable to traditional strength alcohol

Analysis

New ready-to-drink products promote “pure ingredients” as category evolves

As the RTD market (which includes FABs, hard seltzers, premix cocktails and long drinks) continues to grow, brand owners are changing the way they position their brands

Analysis

Opportunities for beer in 2021 & beyond

IWSR analyses the outlook for the global beer category

Analysis

How Asian drinks brands are targeting new markets

As wine, beer and spirits producers from Asia look to diversify and expand their businesses, IWSR examines what it takes for them to succeed at an international level

Analysis

What’s driving growth in the no- and low-alcohol space?

No- and low-alcohol products are gaining share within total beverage alcohol, with growth expected to continue

Analysis

5 key trends that will shape the global beverage alcohol market in 2021

IWSR evaluates the trends and market forces driving the global beverage alcohol industry

Analysis

Global wine trends to watch in 2021

After being hit hard by Covid-19, global consumption of still and sparkling wine is expected to bounce back in 2021. IWSR analyses which trends will be driving the market.

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