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Veganism inspires drinks brands to innovate

As more and more people eliminate animal-derived ingredients from their diets, the focus on vegan drinks and cocktail ingredients is increasing too – and there’s an opportunity for brand owners to set themselves apart by highlighting this to consumers.

Analysis

Growth opportunities for the low- and no-alcohol category

Outside of events like Sober for October and Dry January, is there potential for the low- and no-alcohol category to become mainstream?

Analysis

Does Fever-Tree’s profit warning signal the death of gin?

As Fever-Tree saw its shares plummet in Jan 2020, IWSR explores the future of gin and the challenges and opportunities facing Fever-Tree as it expands outside of the UK.

Analysis

Consumer demand for carbon neutrality drives innovation across wine, beer and spirits

Concern for the environment has never been greater, and drinks producers are increasingly addressing their impact on the planet.

Analysis

The trends that defined 2019 for IWSR's analysts

IWSR analysts share the industry highlights that have left an impact on them, spanning from gin innovation and rosé preferences to new packaging trends and the craft spirits experience

Analysis

The gin boom continues with Brazil as a key market to watch [ginfographic]

Pink and premium gins will spur further innovation in the gin category, and Brazil dominates as a key market to watch

Analysis

Amazon launches Tovess gin: drinks brands need to prepare for disruption

Amazon's launch of its own-label spirits brand and its debut gin is of no surprise to IWSR analysts. The scale of Amazon’s ambitions, however, is worth closer examination.

Analysis

Carbonated Cocktails Drive Innovation in Classic Mixed Drinks and RTD's

With the RTD category booming, carbonation is adding zing and nuance to cocktails both on-premise and within the RTD space.

Analysis

How is the RTD Market Evolving?

Once predominantly focused on the younger market and value offerings, the ‘ready-to-drink’ (or ‘RTD’) category has undergone a resurgence, with lifestyle-led launches, diverse new product development, and carefully styled packaging. And it’s booming as a result.

Analysis

The unsung growth of international wines

It is well understood that the global drinks market is undergoing premiumisation; however, it is the premiumisation of wine specifically that is grabbing attention

Analysis

Smaller Emerging Markets Will Fuel Global Growth of Beer

IWSR forecasts the category to reach 1.9bn hectolitres by 2023, strengthened by craft and low/no alcohol beer

Analysis

The craft of buying and managing artisan brands

The intricacies of acquiring craft brands are a serious concern for market leaders

Analysis

Provenance and profits: The future of the gin industry

IWSR’s forecasts confirm that the much-hyped gin renaissance is not simply journalistic hyperbole

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