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Analysis

Familiar brands and large-size formats drive US consumers’ alcohol purchasing decisions

Despite recent government directives to stay at home, US beverage alcohol sales are buoyant as a result of shifts to ecommerce delivery and click-and-collect options

Analysis

Social drinking at a time of social distancing

As people move their drinking and social habits to the online world, social media content & engagement that offers a sense of discovery, community and social giving will do well in today’s climate.

Analysis

How the US Beverage Alcohol Industry is Responding to the COVID-19 Crisis

The US alcohol industry accounts for 2.5 million jobs nationally across manufacturers, distributors and retailers. Industry stakeholders are stepping up to support their communities and to urge Congress to offer relief

Analysis

For a resilient ecommerce strategy: think market, not channel

As we see more innovation, investment and consumers moving into the online space, brand owners need to view ecommerce as a market in its own right.

Analysis

Hard kombucha taps into the wellness wave

As the wellness trend shapes consumer purchasing decisions, IWSR analysts expect hard kombucha's popularity to increase, primarily driven by a consumer preference for mindful drinking and healthier lifestyles.

Analysis

Micro trend: Modern tiki - the reinvention of a retro cocktail experience with opportunities for premium rum

The often kitsch and over-the-top cocktail trend has waxed and waned in popularity over the years, but is starting to come back, only this time, in a more grown-up, sophisticated form.

Analysis

Irish Whiskey Volumes Surge Nearly 9% in the US

The category's popularity extends beyond St. Patrick’s Day as new brands continue to come to market

Analysis

When does eco-packaging fail the environment?

As ethical consumption continues to rise, the IWSR analyses eco-packaging innovation and the role it plays in the larger conversation around environmental sustainability

Analysis

Japan and Australia are the markets to watch for sparkling wine

Italy, Germany and the US lead the global sparkling wine category, as Japan and Australia emerge as key markets to watch

Analysis

Diageo’s cautious outlook for 2020 reflects the geopolitical issues impacting the industry at large

The core issue affecting beverage alcohol suppliers recently has not so much been a difficult trading environment per se, but the sheer uncertainty geopolitical issues have created

Preview

Sparkling Wine Grows Nearly 4% in the US in 2019

This Valentine’s Day, American consumers expected to profess their continued love for Champagne, Prosecco, and Cava

Analysis

IWSR's top 5 global beverage trends for 2020

IWSR looks at the global trends likely to shape the spirits, beer and wine categories around the world

Analysis

Growth opportunities for the low- and no-alcohol category

Outside of events like Sober for October and Dry January, is there potential for the low- and no-alcohol category to become mainstream?

Analysis

Does Fever-Tree’s profit warning signal the death of gin?

As Fever-Tree saw its shares plummet in Jan 2020, IWSR explores the future of gin and the challenges and opportunities facing Fever-Tree as it expands outside of the UK.

Analysis

Consumer demand for carbon neutrality drives innovation across wine, beer and spirits

Concern for the environment has never been greater, and drinks producers are increasingly addressing their impact on the planet.

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