Investing in China? Brands should look beyond premium spirits
Changing consumer habits and a growing middle class in China presents brands with an opportunity to widen their investments in the Chinese market
Analysis
Analysis
Amazon launches Tovess gin: drinks brands need to prepare for disruption
Amazon's launch of its own-label spirits brand and its debut gin is of no surprise to IWSR analysts. The scale of Amazon’s ambitions, however, is worth closer examination.
Category
Market
- Beer
- Brandy
- Cider
- Gin
- Irish Whiskey
- Low-/No-Alcohol
- Mixed Drinks
- RTDs
- Rum
- Scotch
- Spirits
- Tequila
- US Whiskey
- Vodka
- Whisky
- Wine
