What does Dry January look like during a pandemic?
With more consumers remaining at home this Dry January, there is an opportunity for the no- and low-alcohol category to further cement its position in drinking repertoires, IWSR insight shows
Analysis
Analysis
Are people really drinking more during the pandemic?
IWSR looks to answer this question with the publication of an in-depth assessment of beverage alcohol consumption and consumer behaviour in 2020
Analysis
How to tap into Asia-Pacific’s beverage alcohol opportunities: Ask Me Anything
IWSR answers your questions as part of our Ask Me Anything – Asia Pacific session
Analysis
Beverage alcohol in 2020 performs better than expected
New IWSR forecasts show greater resilience than initially projected, with positive news on impending vaccine potentially pushing beverage alcohol recovery even further
Analysis
The Middle East – an untapped market for beverage alcohol innovators?
The Middle East has potential to become a critical driver for the low- and no-alcohol movement
Analysis
Covid-19 will create far-reaching impact on global beverage alcohol consumption
IWSR assesses the impact of Covid-19 on six key macro trends driving and shaping the global beverage alcohol industry
Analysis
Opportunities for Japan's No-Alcohol Segment [Infographic]
In July 2020, the first non-alcoholic bar opened in Japan. IWSR looks at what is driving the segment in the world’s 4th largest non-alcoholic beer market
Analysis
‘Better for me, better for the world’ – could this be the trend of the future?
Younger LDA consumers are increasingly being drawn to beverage alcohol products that embody converging trends around wellbeing, provenance and environmental awareness
Analysis
Veganism inspires drinks brands to innovate
As more and more people eliminate animal-derived ingredients from their diets, the focus on vegan drinks and cocktail ingredients is increasing too – and there’s an opportunity for brand owners to set themselves apart by highlighting this to consumers.
Analysis
IWSR's top 5 global beverage trends for 2020
IWSR looks at the global trends likely to shape the spirits, beer and wine categories around the world
Analysis
Growth opportunities for the low- and no-alcohol category
Outside of events like Sober for October and Dry January, is there potential for the low- and no-alcohol category to become mainstream?
Analysis
Wine Consumption in US Declines for First Time in 25 Years [Infographic]
IWSR research shows volume increases for distilled spirits and ready-to-drink products in the US in 2019; beer continues to slip
Analysis
What consumers want: US bartenders divulge what’s driving sales in the on-premise
US bartenders share the spirits, cocktails and flavours that are driving consumers' drinks choices
Analysis
Hard seltzers, opportunity in Africa and tariff troubles
Highlights from the IWSR Forecasting the Future Seminar in London
Analysis
IWSR’s top 5 US beverage trends for 2020
Heading into 2020, a few key themes have emerged across the beverage alcohol industry. The IWSR’s US analysts summarise what trends will inform product innovation and consumer drinking habits.
Category
Market
- Beer
- Brandy
- Cider
- Gin
- Irish Whiskey
- Low-/No-Alcohol
- Mixed Drinks
- RTDs
- Rum
- Scotch
- Spirits
- Tequila
- US Whiskey
- Vodka
- Whisky
- Wine
