Innovators in no/low-alcohol aim to build on the category’s success in the US
With consumer interest and acceptance growing, and companies innovating to push the category forward, the future looks bright for no/low alcohol drinks in the US
With consumer interest and acceptance growing, and companies innovating to push the category forward, the future looks bright for no/low alcohol drinks in the US
Key take-aways from IWSR's LinkedIn Live Briefing on the outlook of the no/low-alcohol market
Many brand owners are taking a two-pronged approach to investing in the no/low-alcohol space
Spirit-based RTDs drive premiumisation cues
New technology and the fast-growing no-alcohol segment are fuelling the rise of alcohol adjacencies in the US
No/low alcohol continues to outperform full-alcohol and increase share of the total beverage alcohol market
IWSR analyses the key drivers that will shape the global market landscape in 2022
The global beer industry needs to sharpen its focus on no/low products, at-home consumption and product diversification to drive post-pandemic recovery
Beverage alcohol volume to grow over +2% in Asia Pacific in 2021
IWSR assesses the performance of the no- and low-alcohol segments, and the different consumer drivers at play.
There is an opportunity for no/low alcohol brands to compete in new spaces unavailable to traditional strength alcohol
IWSR analyses the outlook for the global beer category
No- and low-alcohol products are gaining share within total beverage alcohol, with growth expected to continue
IWSR analyses the key trends driving the US beverage alcohol industry in 2021
IWSR evaluates the trends and market forces driving the global beverage alcohol industry