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Analysis

Are people really drinking more during the pandemic?

IWSR looks to answer this question with the publication of an in-depth assessment of beverage alcohol consumption and consumer behaviour in 2020

Analysis

How to tap into Asia-Pacific’s beverage alcohol opportunities: Ask Me Anything 

IWSR answers your questions as part of our Ask Me Anything – Asia Pacific session

Analysis

What's driving RTD innovation in the US?

IWSR looks at what opportunities there are for premiumisation and diversification within the RTD space in the US

Analysis

Beverage alcohol ecommerce value grows by 42% in 2020, to reach US$24 billion

US forecast to overtake China to become world’s largest beverage alcohol ecommerce market by end of 2021

Analysis

Hard seltzers drive a resilient US beverage alcohol market in 2020

The country's dominant retail channel and the growth of the Ready-to-Drink (RTD) category, led by hard seltzers, has helped the US beverage alcohol market through the pandemic

Analysis

Beverage alcohol in 2020 performs better than expected

New IWSR forecasts show greater resilience than initially projected, with positive news on impending vaccine potentially pushing beverage alcohol recovery even further

Analysis

How has consumer behaviour in the US changed during the pandemic?

Consumer alcohol consumption in the US during Covid-19 is a reflection of demographics, risk tolerance and appetite for variety

Analysis

Seasonal Flavour Trends Drive New Product Launches

Expect to see more hard seltzers tapping into Autumnal flavour trends, as well as hyper-local variants and more niche seasonal flavours

Analysis

Countries focus on safely reinvigorating global beverage alcohol sector

Key highlights from IWSR's latest Covid-19 Market Impact Snapshot report

Analysis

Paper bottle innovation brings sustainable packaging to the forefront

IWSR research shows that environmental concerns are having an increasing influence on consumer purchasing decisions

Analysis

US channel splits will likely be permanently impacted by Covid-19

IWSR examines a trend towards off-premise gains over last 20+ years, now accelerated by on-premise losses

Analysis

The evolving role of the ecommerce market and digital experience [infographic]

IWSR assesses the evolution of the beverage alcohol ecommerce and digital space amidst Covid-19

Analysis

Hard seltzers: A beverage alcohol category or lifestyle movement?

IWSR assesses whether the hard seltzer category has morphed into a lifestyle movement, and if so, what implications does this have for brand owners competing in this space?

Analysis

Is Diageo’s acquisition of Aviation Gin a sign that M&A activity within the drinks industry is back on track?

With the onset of Covid-19, mergers and acquisitions (M&A) inevitably took a back seat as companies focused on operational activities.

Analysis

How resilient will the beverage alcohol industry be post Covid-19?

Despite the current unpredictability and the economic uncertainty of the ongoing pandemic, the beverage alcohol industry is showing real pockets of resilience

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