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Analysis

What’s driving tequila’s popularity in the US?

Consumer interest in tequila is boosting the spirits' popularity through the pandemic. IWSR analysts look at what's behind tequila's success, innovation driving the category, and considerations for tequila's future

Analysis

Countries focus on safely reinvigorating global beverage alcohol sector

Key highlights from IWSR's latest Covid-19 Market Impact Snapshot report

Analysis

US channel splits will likely be permanently impacted by Covid-19

IWSR examines a trend towards off-premise gains over last 20+ years, now accelerated by on-premise losses

Analysis

The evolving role of the ecommerce market and digital experience [infographic]

IWSR assesses the evolution of the beverage alcohol ecommerce and digital space amidst Covid-19

Analysis

Is Diageo’s acquisition of Aviation Gin a sign that M&A activity within the drinks industry is back on track?

With the onset of Covid-19, mergers and acquisitions (M&A) inevitably took a back seat as companies focused on operational activities.

Analysis

Badge drinking at home: the new down-trading? [Infographic]

A new form of at-home badge drinking in emerging markets is allowing consumers to down-trade financially without down-trading socially

Analysis

How resilient will the beverage alcohol industry be post Covid-19?

Despite the current unpredictability and the economic uncertainty of the ongoing pandemic, the beverage alcohol industry is showing real pockets of resilience

Analysis

Covid-19 will create far-reaching impact on global beverage alcohol consumption

IWSR assesses the impact of Covid-19 on six key macro trends driving and shaping the global beverage alcohol industry

Analysis

How Covid-19 is prompting city bars to evolve

City centres have been transformed by the coronavirus pandemic as more people work from home. IWSR looks at how the concept of a city bar may evolve post-Covid-19

Analysis

‘Better for me, better for the world’ – could this be the trend of the future?

Younger LDA consumers are increasingly being drawn to beverage alcohol products that embody converging trends around wellbeing, provenance and environmental awareness

Analysis

How will an increasingly insular world impact the beverage alcohol industry?

Protectionist trade policies and a new climate of insularity are poised to hamper beverage alcohol brand owners as they start to bounce back from the impact of the Covid-19 pandemic

Analysis

How is alcohol legislation changing in the wake of the ecommerce boom?

As ecommerce develops into a critical channel for alcohol sales, IWSR looks at what legislative repercussions there might be in markets such as the EU, US and India

Analysis

Will brand owners divert resources from the on-premise?

The one-, three- and five-year plans that brand owners put together in the autumn of 2019 will now seem mostly irrelevant in our new world. How are brand owners reassessing their channel distribution?

Analysis

The on-premise takes a light-hearted approach to social distancing

Operators are developing creative solutions to enforce social distancing and to help make up for the lack of atmosphere in venues that are emptier due to capacity limits

Analysis

Why will beer prove resilient in the aftermath of Covid-19?

IWSR examines the factors contributing to beer's recovery, and why beer may rebound better than wine and spirits post Covid-19

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