IWSR's top 5 global beverage trends for 2020
IWSR looks at the global trends likely to shape the spirits, beer and wine categories around the world
IWSR looks at the global trends likely to shape the spirits, beer and wine categories around the world
Outside of events like Sober for October and Dry January, is there potential for the low- and no-alcohol category to become mainstream?
As Fever-Tree saw its shares plummet in Jan 2020, IWSR explores the future of gin and the challenges and opportunities facing Fever-Tree as it expands outside of the UK.
Concern for the environment has never been greater, and drinks producers are increasingly addressing their impact on the planet.
On behalf of the IWSR, Alexander Smith, Global Drinks Intel editor, looks at Pernod Ricard’s Champagne strategy and its role in helping to drive premiumisation within the category
IWSR research shows volume increases for distilled spirits and ready-to-drink products in the US in 2019; beer continues to slip
IWSR's US Bartender Strategic Study examines trends, most-mentioned brands, and top consumer preferences across the United States
IWSR analysts share the industry highlights that have left an impact on them, spanning from gin innovation and rosé preferences to new packaging trends and the craft spirits experience
US bartenders share the spirits, cocktails and flavours that are driving consumers' drinks choices
Highlights from the IWSR Forecasting the Future Seminar in London
Heading into 2020, a few key themes have emerged across the beverage alcohol industry. The IWSR’s US analysts summarise what trends will inform product innovation and consumer drinking habits.
IWSR explores the category leaders in the ecommerce channel, as well as the categories that have further opportunities for growth.
On behalf of the IWSR, Alexander Smith, Global Drinks Intel editor, looks at how Cartagena, Spain-based Zamora is raising its international profile
Ecommerce is a major growth channel for beverage alcohol and is forecast to be worth US$45.5bn by 2024, significantly outpacing the growth rate of total trade over the next five years.