No-alcohol share of overall alcohol market expected to grow to nearly 4% by 2027
Almost a fifth of all no-alcohol consumers in 2023 were new entrants to the category
Analysis
Analysis
Significant negative shift seen in alcohol spending behaviour amid signs that it may be temporary
IWSR’s ongoing tracking of alcohol consumer behaviour shows “economic moderation” is top of mind
Analysis
Alcohol ecommerce growth moderates, but still set to outperform overall market
Value of ecommerce to increase by $7.5bn over the next five years across key markets, to reach nearly $40bn by 2027
Analysis
Beverage Alcohol in Africa: A heady mix of complexity and opportunity in 2024
IWSR analyses growth drivers for Africa's alcoholic drinks market
Analysis
Is Cognac losing out to tequila in the US?
IWSR analyses the dynamics behind Cognac's recent declines in the US
Analysis
Is the US premium tequila boom over?
IWSR data shows that tequila's expansion at the top end is slowing, as declines at the bottom end have turned around into growth
Analysis
Has premiumisation stalled?
IWSR analyses the evolution of the premiumisation trend for total beverage alcohol in 2023
Analysis
Why are agave and whisky winning the US premiumisation race
IWSR analyses the drivers and outlook for high-end agave-spirits and whisky in the US
Analysis
How do you tackle the Indian beverage alcohol market?
IWSR assesses the opportunities and nuances of India's market landscape
Analysis
Growth drivers for the US ready-to-drink (RTD) market shift as malt-based hard seltzers reach saturation
IWSR data shows that a maturing RTD category in the US will see volume growth moderate while value rises rapidly to reach US$21.1bn by 2027
Analysis
Does tequila’s growth mirror that of the gin boom?
IWSR analysis outlines five major differences in the growth drivers for tequila versus gin – which should equip tequila to grow faster, and for longer, in the years ahead
Analysis
RTD category will hit US$40bn by 2027, driven by growth in cocktails/long drinks and premium products
IWSR analysis shows that the growth drivers for the ready-to-drink alcohol category are shifting as the market matures and consumers broaden their repertoire
Analysis
How is Gen Z approaching beverage alcohol?
IWSR data shows that a significant proportion of LDA Gen Z consumers are now avoiding alcohol altogether, although there are wide variations between countries
Analysis
Home consumption vs the on-trade: have pandemic behaviours become entrenched?
IWSR analyses the regional trends in consumer attitudes towards the on-premise
Analysis
Purchasing channels evolve for high-end spirits post-Covid
IWSR analysis shows that Covid-19 lockdowns changed the way consumers purchased luxury spirits, and that these channel shifts may continue post-Covid as well
Category
Market
- Beer
- Brandy
- Cider
- Gin
- Irish Whiskey
- Low-/No-Alcohol
- Mixed Drinks
- RTDs
- Rum
- Scotch
- Spirits
- Tequila
- US Whiskey
- Vodka
- Whisky
- Wine
