While the long-term impact of COVID-19 on beverage alcohol is yet to be fully known, one segment of the industry that historically tends to be resistant to economic uncertainty is “status spirits,” brands that retail for US$100 or more.
The IWSR identifies six key trends that are growing in significance amidst COVID-19, and analyses their potential for long term disruption
The US alcohol industry accounts for 2.5 million jobs nationally across manufacturers, distributors and retailers. Industry stakeholders are stepping up to support their communities and to urge Congress to offer relief
The category's popularity extends beyond St. Patrick’s Day as new brands continue to come to market
The core issue affecting beverage alcohol suppliers recently has not so much been a difficult trading environment per se, but the sheer uncertainty geopolitical issues have created
IWSR research shows volume increases for distilled spirits and ready-to-drink products in the US in 2019; beer continues to slip
With the RTD category booming, carbonation is adding zing and nuance to cocktails both on-premise and within the RTD space.
With US whiskey now burdened by punitive tariffs in key markets, the time is right for a pioneering Canadian whisky brand to push into new markets.
Consumer interest in American single malts has been on a steady increase as education and acceptance in the category grows at home and internationally
Diageo used its recent bi-annual Capital Markets Day Investor Conference to highlight how it is changing its approach
With export markets helping to underpin the prosperity of the US whiskey category, what impact will tariffs have?
While the rest of the non-alcoholic category continues to expand in terms of variety, non-alcoholic spirits have not
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