Paper bottle innovation brings sustainable packaging to the forefront
IWSR research shows that environmental concerns are having an increasing influence on consumer purchasing decisions
Analysis
Analysis
The evolving role of the ecommerce market and digital experience [infographic]
IWSR assesses the evolution of the beverage alcohol ecommerce and digital space amidst Covid-19
Analysis
Badge drinking at home: the new down-trading? [Infographic]
A new form of at-home badge drinking in emerging markets is allowing consumers to down-trade financially without down-trading socially
Analysis
How resilient will the beverage alcohol industry be post Covid-19?
Despite the current unpredictability and the economic uncertainty of the ongoing pandemic, the beverage alcohol industry is showing real pockets of resilience
Analysis
Covid-19 will create far-reaching impact on global beverage alcohol consumption
IWSR assesses the impact of Covid-19 on six key macro trends driving and shaping the global beverage alcohol industry
Analysis
Will brand owners divert resources from the on-premise?
The one-, three- and five-year plans that brand owners put together in the autumn of 2019 will now seem mostly irrelevant in our new world. How are brand owners reassessing their channel distribution?
Analysis
Why will beer prove resilient in the aftermath of Covid-19?
IWSR examines the factors contributing to beer's recovery, and why beer may rebound better than wine and spirits post Covid-19
Analysis
Easing out of lockdown: the consumer at the forefront
As governments ease lockdown restrictions for the on-premise, IWSR examines the role of the consumer across different markets
Analysis
Easing out of restrictions: putting theory to the test
What considerations should brand owners take as restrictions begin to relax across global markets?
Analysis
Drinking in an economic downturn
IWSR analyses the impact of the 2008 financial crash on the beverage alcohol industry and assesses whether similar patterns may unfold in the wake of Covid-19
Analysis
Small-batch producers are forced to be creative in order to survive
As the Covid-19 pandemic unfolds, changes in consumer behaviour are highlighting implications for the medium- and long- term viability and structure of the craft sector.
Analysis
Near Complete Loss of Global On-Trade Has Yet to be Fully Offset by Other Channels
IWSR assesses the ongoing impact of Covid-19 across key markets
Analysis
Brands adapt social media strategies to maintain relevancy amidst COVID-19
Community and honesty are currently more important than lifestyle and image on social media
Analysis
For a resilient ecommerce strategy: think market, not channel
As we see more innovation, investment and consumers moving into the online space, brand owners need to view ecommerce as a market in its own right.
Analysis
Consumer demand for carbon neutrality drives innovation across wine, beer and spirits
Concern for the environment has never been greater, and drinks producers are increasingly addressing their impact on the planet.
Category
Market
- Beer
- Brandy
- Cider
- Gin
- Irish Whiskey
- Low-/No-Alcohol
- Mixed Drinks
- RTDs
- Rum
- Scotch
- Spirits
- Tequila
- US Whiskey
- Vodka
- Whisky
- Wine
