Radius Micro Trend: Craft RTD Cocktails

The category offers significant opportunities

Global beverage alcohol shows subdued growth 2022-2027, whilst value outlook is more positive

India, Mexico and Brazil take over from the US and China as volume growth drivers; US and China remain key to the industry’s value growth

How has Chinese consumer sentiment shifted since the end of lockdown restrictions in 2022?

IWSR analyses changes in consumer price sensitivity and sentiment amongst Chinese alcohol consumers

Key statistics: the no-alcohol and low-alcohol market

IWSR analyses the growth drivers for the no/low-alcohol market

Consumer confidence in the US remains broadly positive

Early findings from IWSR’s Consumer Barometer Price Sensitivity Wave 2 Tracker

Factors shaping new product development for the no-alcohol category

IWSR analyses innovation within the global no-alcohol market, including the influence of the cocktail trend and the pre-dinner occasion

Online alcohol sales in the US normalise after a surge during Covid-19 lockdowns

Growth will continue, with particularly strong prospects for beer and spirits

Key trends for wine in 2023 and beyond

IWSR analysis shows that long-term challenges persist, but premiumisation continues and there are signs of a post-Covid rebound in some markets

Brewers adapt to changing drinking patterns

IWSR analyses the strategies and innovation driving the beer market

Innovation drives opportunities for Australia’s no-alcohol market

The large heritage low-alcohol segment is losing share to no-alcohol, as new big brand and craft products come to market

Key drivers for the US no/low-alcohol market

Increasing consumer awareness, NPD, and greater product availability drive opportunities for no/low-alcohol in the US

Key trends for beer in 2023

IWSR analyses the key drivers for the global beer market

US alcohol sales in 2022 led by premium spending across all categories

Spirits continue to grow led by agave and whisky, while moderation trend fuels no-alcohol beer and lower ABV options across RTDs and wine

No- and low-alcohol category value surpasses $11bn in 2022

New IWSR data shows no/low-alcohol consumption will increase by a third by 2026, spearheaded by the growth of no-alcohol products

The 8 drivers of change for beverage alcohol in 2023 and beyond

IWSR data shows shifts in the key trends shaping the global industry
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