Smaller Emerging Markets Will Fuel Global Growth of Beer

IWSR forecasts the category to reach 1.9bn hectolitres by 2023, strengthened by craft and low/no alcohol beer

While global beer consumption slowed last year, IWSR Drinks Market Analysis research forecasts that beer will rebound in the coming years, growing especially in smaller emerging markets. The category is expected to show a slight increase this year and grow to nearly 1.9bn hectolitres by 2023 (with a compound annual growth rate of 0.7% 2018 to 2023.) Global retail value of beer is forecasted to increase 5% by 2023, to more than $455bn (USD).

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