What does Dry January look like during a pandemic?
With more consumers remaining at home this Dry January, there is an opportunity for the no- and low-alcohol category to further cement its position in drinking repertoires, IWSR insight shows
With more consumers remaining at home this Dry January, there is an opportunity for the no- and low-alcohol category to further cement its position in drinking repertoires, IWSR insight shows
While consumption has fallen, self-reported consumer spend remains steady. IWSR analyses the market forces at play.
IWSR looks to answer this question with the publication of an in-depth assessment of beverage alcohol consumption and consumer behaviour in 2020
IWSR answers your questions as part of our Ask Me Anything – Asia Pacific session
US forecast to overtake China to become world’s largest beverage alcohol ecommerce market by end of 2021
The country's dominant retail channel and the growth of the Ready-to-Drink (RTD) category, led by hard seltzers, has helped the US beverage alcohol market through the pandemic
New IWSR forecasts show greater resilience than initially projected, with positive news on impending vaccine potentially pushing beverage alcohol recovery even further
Consumer alcohol consumption in the US during Covid-19 is a reflection of demographics, risk tolerance and appetite for variety
Expect to see more hard seltzers tapping into Autumnal flavour trends, as well as hyper-local variants and more niche seasonal flavours
The Middle East has potential to become a critical driver for the low- and no-alcohol movement
In markets around the world, one of the legacies of Covid-19 will be a consumer now proficient in buying beverage alcohol online
Key highlights from IWSR's latest Covid-19 Market Impact Snapshot report
Logan Plant, founder of Beavertown Brewery, discusses the craft beer movement and the impact of Covid-19
IWSR research shows that environmental concerns are having an increasing influence on consumer purchasing decisions
IWSR examines a trend towards off-premise gains over last 20+ years, now accelerated by on-premise losses