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Analysis

Will the night trade adapt as the on-premise reopens?

As governments start to lay out frameworks for easing on-premise restrictions, it's the night trade, where crowds are core to the concept, that poses additional hurdles to overcome

Analysis

Drinking in an economic downturn

IWSR analyses the impact of the 2008 financial crash on the beverage alcohol industry and assesses whether similar patterns may unfold in the wake of Covid-19

Analysis

Covid-19 spurs ecommerce channel development in new markets

Covid-19 has spurred industry stakeholders to invest in and develop the alcohol ecommerce environment in countries where this channel was previously under-developed.

Analysis

Consumers may be slow to return to the on-premise even as regulations ease

Even as restaurants and bars slowly start to open in some markets, there are signs that easing restrictions has not been met with overwhelming enthusiasm

Analysis

Small-batch producers are forced to be creative in order to survive

As the Covid-19 pandemic unfolds, changes in consumer behaviour are highlighting implications for the medium- and long- term viability and structure of the craft sector.

Analysis

Near Complete Loss of Global On-Trade Has Yet to be Fully Offset by Other Channels

IWSR assesses the ongoing impact of Covid-19 across key markets

Interview

Bacardi and Pernod Ricard share best practices for ecommerce success

Global spirits firms are harnessing their ecommerce prowess during the coronavirus pandemic, ensuring they have the right structures and strategies in place to meet demand as much of the world remains in lockdown.

Analysis

Status spirits provide growth opportunities and resilience to economic uncertainty

While the long-term impact of COVID-19 on beverage alcohol is yet to be fully known, one segment of the industry that historically tends to be resistant to economic uncertainty is “status spirits,” brands that retail for US$100 or more.

Analysis

Will current shifts in consumer behaviour permanently disrupt the beverage alcohol industry?

The IWSR identifies six key trends that are growing in significance amidst COVID-19, and analyses their potential for long term disruption

Analysis

Brands adapt social media strategies to maintain relevancy amidst COVID-19

Community and honesty are currently more important than lifestyle and image on social media

Analysis

Social drinking at a time of social distancing

As people move their drinking and social habits to the online world, social media content & engagement that offers a sense of discovery, community and social giving will do well in today’s climate.

Analysis

For a resilient ecommerce strategy: think market, not channel

As we see more innovation, investment and consumers moving into the online space, brand owners need to view ecommerce as a market in its own right.

News

The IWSR Announces Plans to Launch a Risk Assessment Model for the Coronavirus

The IWSR Coronavirus Risk Assessment Model will give industry leaders the clarity needed to confidently respond to a serious event with global implications

Analysis

When does eco-packaging fail the environment?

As ethical consumption continues to rise, the IWSR analyses eco-packaging innovation and the role it plays in the larger conversation around environmental sustainability

Analysis

Japan and Australia are the markets to watch for sparkling wine

Italy, Germany and the US lead the global sparkling wine category, as Japan and Australia emerge as key markets to watch

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