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Analysis

Cocktail innovation: spices and savoury notes are the flavour profiles to watch on both coasts of the US

Cocktails are critical offerings in the on-premise in Los Angeles and New York City, but it’s the sophistication of savoury ingredients that’s gaining traction.

Analysis

Investing in China? Brands should look beyond premium spirits

Changing consumer habits and a growing middle class in China presents brands with an opportunity to widen their investments in the Chinese market

Analysis

New occasions and female empowerment drive change in the South African drinks market

Women in South Africa present drinks brands with an opportunity to invest in new markets in the region and expand category offerings.

Analysis

The unsung growth of international wines

It is well understood that the global drinks market is undergoing premiumisation; however, it is the premiumisation of wine specifically that is grabbing attention

Analysis

How tequila is challenging its party drink reputation

Industry leaders are setting their sights on tequila as the new spirit to undergo ‘premiumisation’

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