Global Spirits 2019 Trends to Watch: Part 1
The appetite for premiumisation remains strong, but the bubble may be bursting on UK gin; a word of caution for tequila
The appetite for premiumisation remains strong, but the bubble may be bursting on UK gin; a word of caution for tequila
Brewers in the US are increasingly taking inspiration from their neighbours south of the border, creating Mexican-style lagers as well as drawing on the country’s traditional flavours and ingredients to make new beers.
Associated with light, summer refreshment, watermelon is a trending flavour for summer launches.
IWSR data showed double-digit growth for Indian whisky last year, and this market continues to expand despite considerable roadblocks
A look at leading varietals, colours and regions as well as the growing organic wine segment.
Industry leaders are setting their sights on tequila as the new spirit to undergo ‘premiumisation’
IWSR forecasts the category to reach 1.9bn hectolitres by 2023, strengthened by craft and low/no alcohol beer
Growing interest in mezcal is driving the popularity of other traditional Mexican spirits
The intricacies of acquiring craft brands are a serious concern for market leaders
Consumer interest in American single malts has been on a steady increase as education and acceptance in the category grows at home and internationally
The prevailing trend toward holistic health has shot nutritionally rich probiotic drinks into the mainstream, and is now driving demand for alcoholic versions
Despite the global vodka market declining, the US market looks promising
IWSR’s forecasts confirm that the much-hyped gin renaissance is not simply journalistic hyperbole
Despite slowing down in 2018, beverage alcohol consumption in Africa is growing significantly
Although wine volumes are decreasing, value is predicted to continue to grow